Flipper-worn · IP68 · Krill-proof

Your colony is underperforming.

Waddle is the flipper-worn activity band built for flightless seabirds. Steps, dives, huddle rotations. All of it on one dashboard, reviewed weekly, whether you asked or not.

Ships in flocks of 40. Banding is permanent. So is the data.

An emperor penguin wearing a coral Waddle band on one flipper
Waddle steps4,211
Dive depth-142 m
Huddle compliance61%
82% Waddle
64% Dive
97% Shiver

Three rings. Zero excuses.

Close your Waddle, Dive, and Shiver rings every day. Shivering counts as light cardio, which is why the bar for it is higher. Rings reset at midnight, a concept we are introducing to the Antarctic.

avg. colony close rate: 12% · target: 100% · gap: yours to close

Sensor suite

Measurement is a form of caring.

Every band ships with nine sensors, three of which we have identified a purpose for.

Toboggan Detection

Sliding on your stomach is efficient, which is why it counts as zero steps. Waddle logs every toboggan as sedentary time and raises your daily step goal to compensate.

Huddle Rotation Compliance

Positional sensors track your place in the huddle to the centimeter. Linger in the warm middle and your entire rookery receives the report. Warmth is a shared resource. Act like it.

Dive Streaks

Log one cold-water dive a day to keep your streak alive. Streaks pause for nothing, including molt, during which you physically cannot enter the water. Champions find a way.

Field reports

The colony has feedback.

Collected during exit interviews. Participation was mandatory.

“I spent 61% of winter at the edge of the huddle. Now there is a chart, and everyone has seen it.”

Gary, an Adélie penguin GaryEdge Position Specialist, Huddle 12, Cape Crozier

“Waddle flagged my toboggan commute as sedentary. I walk now. It takes four hours.”

Deborah, a gentoo penguin DeborahSecond-Clutch Parent of One, Boulders Beach

“We banded 4,000 birds in November. Engagement is up 300%. We have not defined engagement.”

Dr. Lauren Pace, a researcher in a red parka Dr. Lauren PaceAssistant Deputy Director of Colony Metrics, Ross Sea Field Station
Pricing

Per flipper, per month, forever.

All plans include the band, the guilt, and a monthly PDF nobody requested.

Rookery

For colonies still in denial.

$0

  • 1 shared band per 40 penguins
  • Weekly waddle totals, rounded down
  • Read-only access to your own body data
Stay in denial

Emperor

For the serious brooder.

$2,400 /yr

  • A researcher physically watches you
  • Dive data exported to a spreadsheet no one opens
  • Priority blizzard support, email only
Be watched

See a colony in freefall.

The live dashboard for Huddle 12, Cape Crozier. Sixty-one percent huddle compliance and dropping. Someone should nudge them. It could be you.

open the demo →